Subscriber SMS Activity Timeline

Introduce a subscriber profile and display an activity timeline on each subscriber profile, similar to what merchants are used to in tools like Klaviyo and other automation platforms.

What the Timeline Shows:

For a given subscriber (phone number):

• All SMS events in chronological order

  • Sent

  • Scheduled

  • Delayed (SmartSend)

  • Skipped / Suppressed

  • Failed

• Automation source

  • Which flow triggered it

  • Step name (e.g. “Cart Reminder #2”)

• Timing context

  • Original scheduled time

  • Actual send time

  • Delay reason (SmartSend / Quiet hours)

• Message preview

  • Full SMS content

  • Discount code

  • Link destination

Bonus Features

These aren’t required for V1 but would significantly improve control:

1. Automation Collision Warnings

• Detect when multiple automations target the same subscriber within X hours

• Show warning:

  “This subscriber is currently eligible for 3 active automations”

2. Display Send Cap per Subscriber

• Simple indicator:

  • “3 messages sent in last 24 hours”

  • “Next eligible send in 6 hours (SmartSend)”

3. Automation Priority Preview

• Let merchants see which automation will win when conflicts occur

Who This Helps

• Merchants:
  Understand why messages fired or didn’t, avoid over-messaging customers

• CS & CSM:
  Faster debugging for CS and CSM teams

• Product:
  Foundation for smarter automation in the future

• End subscribers:
  Fewer confusing or mistimed messages → better trust & retention

Why This Matters Now

As TxtCart adoption grows:

• Stores will stack automations

• SmartSend usage will increase

• Without visibility, confusion/frustration will scale faster than volume
  

This feature turns SmartSend into a trust-building system.

The goal is to provide clear visibility into what happened, why it happened, and what’s coming next for each subscriber.

Here’s a little mockup of how I envision the activity timeline

How Users Can Access It

1. Subscribers → Click Subscriber (Phone #) to view profile
2. Flows → Sent Count → Click Subscriber (Phone #) to view profile
3. Campaigns → Sent Count → Click Subscriber (Phone #) to view profile